Creating Customer Heroes

Better business starts with better relationships

With our software and built-in AI you get full overview, less admin and more time for what really matters: the customer. Made in Sweden, built for Europe.

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See our products

Over 1 million users

Create experiences your customers will love

We have software and services designed for every step of the customer journey. Versatile, adaptable and seamlessly integrated.

Which solution fits you best?

An industry-tailored CRM with support for the entire customer journey. With smart integrations and built-in AI. Easy to tailor to match industry-specific workflows.

Explore Lime CRM

A Plug & Play CRM for growing B2B businesses and their sales teams. Find the right customers, create more deals and start making data-driven decisions.

Explore Lime Go

An AI solution for customer communication. Automate customer service with AI agents in chat, email and WhatsApp, and turn cases into results.

Explore Lime Connect

The whole sports club in one system. Members, teams, schedules, payments and communication, all in one place for the entire club.

Explore Lime Sportadmin

AI that works with you

Lime CRM AI has two sides. One takes the initiative and acts for you, and one answers your questions whenever you need it.

Agents that act for you

Works in the background, sorts cases, ranks opportunities and qualifies leads, without you lifting a finger.

An assistant when you need one

Ask a question in Lime CRM and get an answer straight away, with summaries, translations and suggestions for your next step.

Discover AI in Lime CRM

All you need in one partner

Choosing Lime means choosing a partner that stays by your side to help you create exceptional customer experiences. Whatever they might look like – both today and in the future.

Why choose Lime?

Full ownership of the value chain

We do everything in-house, from the development of our software to governance and support, all the way through. We stick by your side to make sure that you get the most out of your software, and help you improve your customer processes as they change over the years.

Technology and behaviour combined

Software is worth nothing unless it’s used. Recognising how often the importance of behaviour is neglected when implementing software, we offer services of support and change management to make your CRM implementation a success.

This is our field of expertise

Sales processes, ticketing management, marketing automation – there are many parts of the customer journey to keep track of. That’s where we come in! With decades of experience and industry knowledge, we guide you away from pitfalls and create spot-on solutions based on our previous successful projects.

Let’s talk numbers!

We stay by your side to make sure that you get the most out of your software investment with us. Enjoy some ROIs that has helped our customers boost their customer journeys.

Increased retention rate with

60%

Doubled net sales in

5 yrs

Software usage increased with

80%

Less administration per week

20h

Don’t take our word for it

Hear from our customers how we have helped them grow their businesses.

01/01

“With Lime we got a great CRM system and a new CRM process that led to an increase in retention rate in the first year – from 25% to 40%.”

“We can see that the quality of our cases is higher now than before. We now have the right information there from the start, which means we can turn our data in Lime CRM into knowledge for new projects in the long term.”

“With Lime CRM, we save an incredible amount of time on everything from mailing and reporting to classic information searches. We are much more efficient now.”

“The belief in Lime CRM is huge within the group and it keeps coming new proposals and ideas for new fields of use.”

“It is an intelligent system for accessing the information you want to see, to filter it and to move selected data between different functions within the system.”

“Lime is good at training and supporting their customers. A wonderful user support and a lot of digital training material makes it easier for us, and the end result is a CRM system that is really used.”

“Lime CRM immediately felt like a modern, fast and very flexible tool. In addition, we felt that Lime as a company understood our business, gave us great advice, and above all: they sold a ready-made system, not a load of consulting hours.”

“Lime gives us a great structure and overview of our customer dialogues and provides a valuable support for our internal processes.”

“Lime ensures that we have the conditions to easily adapt to the unique needs of our customers and businesses.”

“Lime allows all departments to monitor cases and see all information in each case. Lime also enables us to see the historical background when a customer contacts us. It’s a good summary of all the tickets we need to see.”

We are Lime

Our belief is that great customer journeys build great businesses. Find out more about our philosophy, what inspires us and how you can benefit from our passion.

Get to know us

Three colleagues in a meeting, looking at a computer screen with a headset on it, discussing a CRM solution for their consultancy business.

Let’s get started!

We are here to help, whether you are a customer journey expert or hearing about it for the first time.

Start by booking a call or face-to-face meeting with a member of our local team. We promise you’ll at least gain a better understanding of your options and some new inspiration.